Our most exciting product launch yet

Yesterday we launched a super exciting product – Ooni Pizz, a new eau de toilette that captures the essence of pizza. Now, you can truly live and breathe your love for Margherita by literally exuding its signature aroma, wherever you go.

We’re sure the die hard pizza lovers among us have been thinking, “It’s too good to be true!” – yes, that it is. April Fools!

Our would-be product listing for this pizza-inspired fragrance boasted “top notes of mozzarella brine, balanced with crushed heirloom basil and buffalo tears, heart notes of wood-fired flames layered with Mediterranean sensuality and base notes of fermented stone-ground flour, combined with distant memories of lumpwood ash”, and was on offer at $314.00 – a cheeky hint to our favorite food group.

Enjoy the spoof launch video below – we had so much fun making this and kind of wish it was actually real!